About this Course
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Intermediate Level

Approx. 14 hours to complete

Suggested: 5 weeks of content, 2 hours per week ...

English

Subtitles: English

What you will learn

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    Identify new ideas or opportunities for blockchain within your chosen industry

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    Explain how you will position your idea, including how your idea will create new value for your customers

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    Identify the business model decisions that would need to be made in order to assess the feasibility of your idea

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    Describe what would need to change in your organization's current way of operating in order to bring your idea to fruition

100% online

Start instantly and learn at your own schedule.

Flexible deadlines

Reset deadlines in accordance to your schedule.

Intermediate Level

Approx. 14 hours to complete

Suggested: 5 weeks of content, 2 hours per week ...

English

Subtitles: English

Syllabus - What you will learn from this course

Week
1
5 hours to complete

Industry Analysis

6 videos (Total 25 min), 5 readings, 2 quizzes
6 videos
Practitioner Perspective: Rob Carter, CIO at FedEx1m
How to Use the Blockchain Case Commons4m
Practitioner Perspective: Mihai Alisie, Co-founder of Ethereum, CEO at AKASHA1m
5 readings
Industry Transformations10m
Introduction to the Blockchain Case Commons10m
Exploratory Market Research30m
Conducting Preliminary Market Research30m
How to Perform a Competitive Analysis30m
1 practice exercise
Reflection: Exploratory Market Research5m
Week
2
4 hours to complete

Opportunity Identification

9 videos (Total 22 min), 6 readings, 1 quiz
9 videos
Ana Trbovich, Co-founder and COO at Grid Singularity1m
Yaniv Neu-Ner, Founder at Counter1m
Will Harborne, Director of Operations at Ethfinex1m
Siddharth Singhal, APAC Business Development & Strategic Relations at R31m
Practitioner Perspective - Hariton Korizis, Co-founder & Chief Architect at ResonanceX49s
How to Use a Decision Matrix4m
6 readings
Problems That Blockchain Can and Cannot Solve20m
How To Write a Good Problem Statement10m
Blockchain Opportunity Brainstorm30m
Problem Solving With Blockchain15m
Decision Matrix10m
Statement of Benefit10m
Week
3
3 hours to complete

Positioning

2 videos (Total 3 min), 2 readings, 1 quiz
2 readings
Positioning Your Idea30m
Strategic Positioning of Your Organization30m
Week
4
3 hours to complete

Execution

2 videos (Total 5 min), 2 readings, 1 quiz
2 readings
Designing Your Business Model30m
Operational Considerations10m

Instructor

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Don Tapscott

Adjunct Professor

About INSEAD

As one of the world's leading and largest graduate business schools, INSEAD brings together people, cultures and ideas to develop responsible leaders who transform business and society. INSEAD’s multi-campus format and unmatched diversity deliver a truly global educational experience. Its 154 renowned faculty members inspire students through degree and PhD programmes, while every year more than 11,000 executives participate in its Executive Education programmes, both on campus and online. ...

About the Blockchain Revolution for the Enterprise Specialization

Blockchain is poised to transform every industry and managerial function—redefining the ways we transact online, share ideas, and manage workflows. It’s a new technology that every business professional needs to understand. This four-course Specialization introduces you to the world of blockchain technology—explaining what blockchain is, how it works, and why it’s revolutionary. You will learn about various categories of cryptoassets, and the ways they can be transacted on a blockchain. You will learn how blockchain is disrupting business models and financial services, offering organizations new choices in how they create and manage value. The Specialization is taught by Don Tapscott and Alex Tapscott, globally-recognized authorities on innovation and technology and authors of the best-selling book Blockchain Revolution. It also includes various industry experts and developers from the Ethereum Foundation, Grid Singularity, Keyless Technologies, and ResonanceX who will share their experiences within the blockchain ecosystem. Additionally, you will gain access to ground-breaking research from the Blockchain Research Institute as well as the Blockchain Case Commons—a crowdsourced collection of blockchain applications and use-cases spanning multiple industries. Upon completion of this Specialization, you will produce a Blockchain Opportunity Analysis, in which you identify and evaluate a promising application of blockchain technology in your own industry....
Blockchain Revolution for the Enterprise

Frequently Asked Questions

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

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