About this Course
This course is designed to help you, as a strategist of a foreign company, better understand how to develop your China strategy. Specifically, after studying China’s changing strategic landscape, you will focus on mastering three strategic issues: who – the major players in China, how – the entry modes, and where – the location strategy for your China business. This course is aimed to deliver updated knowledge and real experiences of developing China strategy.
Top reviews
By RS
•May 09, 2018
Excellent video lectures complemented with an even better presentation and lecture slides.
By AR
•Feb 21, 2018
Very good, completed and detailed! Highly recommend!
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4 Reviews
By Rikesh Ramesh Salian
•May 09, 2018
Excellent video lectures complemented with an even better presentation and lecture slides.
By Jesús Rodolfo Morales Arreola
•Mar 12, 2018
excellent!!!
By Agnese Rondoni
•Feb 21, 2018
Very good, completed and detailed! Highly recommend!
By Karen Brailsford
•Jan 16, 2018
Very useful course - well done! Great presentations on just about every aspect that one should consider before entering the Chinese market. Professor Ma has done a great job with this course and his experts who gave their opinions had a lot of useful things to say.
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