About this Course
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Start instantly and learn at your own schedule.

Flexible deadlines

Reset deadlines in accordance to your schedule.

Beginner Level

Approx. 18 hours to complete

Suggested: 7 semaines d'étude, 1h à 2h par semaine ...

French

Subtitles: French, English

100% online

Start instantly and learn at your own schedule.

Flexible deadlines

Reset deadlines in accordance to your schedule.

Beginner Level

Approx. 18 hours to complete

Suggested: 7 semaines d'étude, 1h à 2h par semaine ...

French

Subtitles: French, English

Syllabus - What you will learn from this course

Week
1
10 minutes to complete

INTRODUCTION - Understanding the contours of cultural industries

...
2 videos (Total 10 min)
2 videos
How is the digital revolution manifested in CI?6m
Week
2
1 hour to complete

Identify the major economic issues of CI and entrepreneurial potential

...
14 videos (Total 71 min), 1 reading, 1 quiz
14 videos
The economic weight of cultural industries3m
Sectoral specificities: publishing, recorded music, cinema, media, video games and audiovisual5m
The strong figures of digitization4m
Discern the specificities of CI and the particularities of markets2m
Entrepreunarship, SSE and social innovation4m
Culture and SSE2m
Les Éditions ZULMA - Laure Leroy 📖5m
Les Éditions de l'Olivier - Olivier Cohen 📖5m
Regulation within Cultural Industries9m
The Public Condition - Jean-Christophe Levassor5m
AGEC-Culture & ARTENRÉEL - Rachel Cordier & Stéphane Bossuet8m
Opale - Luc de Larminat9m
Former director of Universal Music France and founder of #NP Pascal Nègre 🎵3m
1 reading
BIBLIOGRAPHY10m
1 practice exercise
S1 - Quiz
Week
3
1 hour to complete

Observe the changes in cultural consumption

...
14 videos (Total 78 min), 1 quiz
14 videos
State of play on new uses and new economic paradigms2m
Culture / Digital: which path (s) can be?6m
From transformation of uses to hybridization6m
Prospective: which future development paths?2m
Artificial intelligence: presentation, definition, issues and challenges6m
Orange - Christian Bombrun 📺8m
ARTE - Bruno Patino 📺5m
Bibliothèque Nationale de France - Bruno Racine 📖5m
Cinema director at the CNC - Xavier Lardoux 🎬4m
Video games: the cultural industry of the 21st century? Pierre-Jean Benghozi and Philippe Chantepie 🎮8m
Muzeek - André Manoukian 🎵10m
Ask Mona - Marion Carré5m
France Télévision - Eric Scherer 📺4m
1 practice exercise
S2 - Quiz
Week
4
2 hours to complete

Capture the reconfiguration of content and creation

...
13 videos (Total 85 min), 1 reading, 1 quiz
13 videos
Content production in the digital age8m
Content production in the press sector3m
Content production in the field of animation4m
The relationship with producers of cultural content3m
The relationship with artists7m
New ways of consuming content11m
UNICUM Music - Emily Gonneau 🎵10m
Rollin Publications - Thierry Mandon 🎤4m
Nouvelles Écoutes - Julien Neuville 🎤4m
Les éditions Au Diable Vauvert - Marion Mazauric 📖4m
Gilles Freissinier - Digital development director at ARTE France 🎤 + 📺9m
Aurélien Ferenczi 🎤5m
1 reading
BIBLIOGRAPHY10m
1 practice exercise
S3 - Quiz
Week
5
2 hours to complete

THINK ABOUT THE MODEL OF YOUR COMPANY

...
19 videos (Total 108 min), 1 quiz
19 videos
Economic models6m
From the profit model to the creation of value (s)9m
Integration into an ecosystem of innovation4m
Technology intelligence5m
Is there a specificity of HR in the cultural field?3m
For a regulated view of HR issues: some key tools3m
Management issues3m
The different types of structures5m
Set up a marketing strategy9m
Intellectual property law: copyright, literary and artistic property, immaterial6m
The right of marks, models and designs4m
Social rights and the social responsibility of the entrepreneur7m
Business sustainability: financial and accounting management3m
ARTIPS - Coline Debayle 🎤5m
Paris&Co - Catherine Peyrot 🎮8m
104 Factory - Valérie Senghor9m
1DLab - Eric Petrotto5m
AFROSTREAM - Tonjé Bakang 🎤3m
1 practice exercise
S4 - Quiz
Week
6
2 hours to complete

ACT ON THE EFFICIENT LEVERS OF FINANCING

...
19 videos (Total 122 min), 2 readings, 1 quiz
19 videos
The viability of the funding plan5m
Build the funding plan for your project5m
European funding6m
Raising money: love money5m
Bank loans, honor loans and institutional micro-credits5m
BPI France4m
UNILEND Nicolas Lesur (1)3m
Arty-Farty Vincent Carry10m
Cultural economy development - Ministère de la Culture Elizabteh Le Hot9m
European Commission - Jacqueline Pacaud5m
NoMadMusic - Clothilde Chalot 🎵5m
No format! - Laurent Bizot 🎵4m
SonicSolveig & Les Clés de l'écoute - Géraldine Alberti 🎤5m
STUDIO BAGEL - Lorenzo Benedetti 📺8m
Novaquark - Jean-Christophe Baillie 🎮5m
UNILEND - Nicolas Lesur (2)6m
Ciné-Tamaris - Rosalie Varda10m
Axa Strategic Venture - Sébastien Loubry6m
2 readings
Romain Delaume10m
S5 - BIBLIOGRAPHY10m
1 practice exercise
S5 - Quiz
Week
7
1 hour to complete

Promote, disseminate, distribute cultural property to the public

...
11 videos (Total 64 min), 1 quiz
11 videos
Is culture a consumer good like the others?2m
Communication and promotion plans - the media mix6m
The distribution revolution - dematerialization, disintermediation6m
Adapt the message - The CRM, the data7m
The challenge of the relation to contents: from the algorithm prescription to the original production7m
Marie de Paris - David Godevais9m
France Télévision - Florent Dumont 📺4m
Unifrance - Frédéric Bereyziat 🎬9m
UGC - Alain Sussfeld 🎬6m
GUESTVIEWS - Camille Caubrière & Alizée Doumerc3m
1 practice exercise
S6 - Quiz
Week
8
1 hour to complete

From entrepreneur to enterprise director : the toolbox

...
9 videos (Total 32 min)
9 videos
Tip # 1: Choose your friends, choose your associates even better2m
Tip # 2: Pamper your teammates6m
Tip # 3: Trust the experts3m
Focus on the question of statutes and legal forms4m
Focus on Intellectual Property3m
Tip # 4: Have your head in the numbers3m
Tip # 5: Rely on Mentors2m
Tip # 6: Nurture Your Network3m

Instructor

Avatar

Sana De Courcelles

Executive Director
School of Public Affairs

About Sciences Po

Founded in 1872, Sciences Po is France's leading university in the social sciences. For over 140 years, Sciences Po has educated decision-makers of the public and private sectors. Sciences Po is differentiated by its strongly international character: of the 13,000 students in the institution, 46% are international students originating from 150 countries. Sciences Po also holds a high standard of social responsibility and continues to play a pioneering role in the promotion of diversity and equal opportunity in higher education. 30% of the student body receive financial aid at Sciences Po. In 2000, this number was 6%. Over the last decade, Sciences Po has integrated digital tools into its programmes (shared work spaces, eCourses, Moodle, online map library, Controversy Mapping, Forccast Project, etc.) and has naturally migrated towards MOOC teaching platforms as well as other innovative teaching methods....

Frequently Asked Questions

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

More questions? Visit the Learner Help Center.