About this Course
4.9
42 ratings
4 reviews
Specialization
100% online

100% online

Start instantly and learn at your own schedule.
Flexible deadlines

Flexible deadlines

Reset deadlines in accordance to your schedule.
Hours to complete

Approx. 11 hours to complete

Suggested: 4 hours/week...
Available languages

English

Subtitles: English, Arabic
Specialization
100% online

100% online

Start instantly and learn at your own schedule.
Flexible deadlines

Flexible deadlines

Reset deadlines in accordance to your schedule.
Hours to complete

Approx. 11 hours to complete

Suggested: 4 hours/week...
Available languages

English

Subtitles: English, Arabic

Syllabus - What you will learn from this course

Week
1
Hours to complete
2 hours to complete

Course Orientation

You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course....
Reading
2 videos (Total 5 min), 6 readings, 2 quizzes
Reading6 readings
Syllabus10m
About the Discussion Forums10m
Glossary10m
Brand Descriptions10m
Updating Your Profile10m
Social Media10m
Quiz2 practice exercises
Orientation Quiz10m
Demographics Survey26m
Hours to complete
4 hours to complete

Module 1: How Should Firms Operate Globally? What Determines Their Global Strategy?

The main challenge of managers going global is to determine the important differences between countries and how to manage them. This class provides an analytical framework on how to manage those differences inside the firm and when competing with other corporations....
Reading
6 videos (Total 47 min), 1 reading, 2 quizzes
Video6 videos
The Global Value Chain7m
Sources of Responsiveness and Cost Reduction Pressures11m
The Four Basic Global Strategies15m
Managing Pressures and International Differences6m
Like this course? Learn more with the iMBA! (Optional)1m
Reading1 reading
Module 1 Readings and Resources10m
Quiz1 practice exercise
Module 1 Quiz44m
Week
2
Hours to complete
2 hours to complete

Module 2: Entering Global Markets: Aggressively? Cautiously? Big? Small?

How and when to enter a particular foreign market is a complex decision. While sometimes it makes sense to enter aggressively to earn first-mover advantages, in some other occasions waiting for others to enter first might be the best strategy. Similarly, entering small sometimes makes more sense than entering big. This module explores the advantages of each strategy and when to use them. ...
Reading
4 videos (Total 40 min), 1 reading, 1 quiz
Video4 videos
Where to Go?4m
When to Go?6m
How Big or Small Should We Go?16m
Reading1 reading
Module 2 Readings and Resources10m
Quiz1 practice exercise
Module 2 Quiz50m
Week
3
Hours to complete
4 hours to complete

Module 3: Entry Strategies of Multinational Corporations

When entering foreign markets, multinational corporations have different options from which to choose. They are determined by the factors studied in the OLI and CAGE frameworks as well as the strategies chosen based on the cost reduction and differentiation pressures. This section studies how to evaluate which way to enter a foreign market, and the associated advantages and disadvantages....
Reading
6 videos (Total 54 min), 1 reading, 2 quizzes
Video6 videos
Licensing9m
Franchising5m
Joint Ventures9m
Wholly Owned Subsidiaries11m
Strategic Alliances7m
Reading1 reading
Module 3 Readings and Resources10m
Quiz1 practice exercise
Module 3 Quiz50m
Week
4
Hours to complete
3 hours to complete

Module 4: How Do Multinationals Strategize in an Increasingly Complex Political Environment?

When operating globally, managers need to carefully analyze the political environment and develop strategies to deal with issues such as instability, xenophobia, or nationalism. This module explores the options firms have when dealing with political uncertainties, the type of analysis they need to conduct, and the political strategies they can develop....
Reading
5 videos (Total 66 min), 1 reading, 2 quizzes
Video5 videos
Basic Tools to Analyze Global Politics3m
General Principles of Geopolitical Risk24m
Elements of Domestic Politics Affecting Multinational Firms14m
Political Strategies of Multinational Corporations16m
Reading1 reading
Module 4 Readings and Resources10m
Quiz2 practice exercises
Module 4 Quiz46m
End of Course Survey52m
4.9
4 ReviewsChevron Right

Top Reviews

By KDSep 26th 2018

The course was concise but included all the information required to get a full understanding of the subject

By FTOct 9th 2018

Loved the course and the class format. Great videos and easy to follow.

Instructor

Avatar

Marcelo Bucheli

Associate Professor
Department of Business Administration, College of Business
Graduation Cap

Start working towards your Master's degree

This course is part of the 100% online Master of Business Administration (iMBA) from University of Illinois at Urbana-Champaign. If you are admitted to the full program, your courses count towards your degree learning.

About University of Illinois at Urbana-Champaign

The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs. ...

About the Global Challenges in Business Specialization

Learning Outcomes for the Specialization: Upon completion of this specialization, you will be able to: Understand how businesses function in the global marketplace. Make ethical decisions to run a responsible business in the global marketplace. Understand the role of business in addressing global challenges such as poverty and the environment. Understand how business can pursue opportunities and confront challenges in the complex global marketplace....
Global Challenges in Business

Frequently Asked Questions

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

More questions? Visit the Learner Help Center.