Who is this class for: Introductory course aimed at all sports fans interested in sport management. Specially designed for people interested in learning the basics of sport sponsorship. Also ideal for people interested in marketing, sponsorship or CSR, and for managers of foundations and nonprofit associations. We do not require any prerequisites to take the course.


Created by:  Universitat Autònoma de Barcelona

  • Richard Denton

    Taught by:  Richard Denton, Freelance Sport Marketing Consultant and Professor

    Johan Cruyff Institute
LevelBeginner
Commitment5 weeks of study, 1-3 hours/week
Language
English
How To PassPass all graded assignments to complete the course.
User Ratings
4.4 stars
Average User Rating 4.4See what learners said
Syllabus

FAQs
How It Works
Travail en cours
Travail en cours

Chaque cours fonctionne comme un manuel interactif en proposant des vidéos préenregistrées, des quiz et des projets.

Aide de la part de vos pairs
Aide de la part de vos pairs

Connectez-vous à des milliers d'autres étudiants et débattez sur des idées, discutez le contenu du cours et obtenez de l'aide pour en maîtriser les concepts.

Certificats
Certificats

Obtenez une reconnaissance officielle pour votre travail et partagez votre réussite avec vos amis, vos collègues et vos employeurs.

Creators
Universitat Autònoma de Barcelona
The Universitat Autònoma de Barcelona (UAB) is a public university located in the metropolitan area of Barcelona. International in its outlook, it is fully consolidated within its local surroundings, and offers quality education in close association with research activity, the transfer of scientific, technological, cultural and educational knowledge, the promotion of its human potential and the responsible management of available resources. The UAB currently offers 81 degrees, 130 official Master Programmes and 183 UAB-specific Masters Degrees. In addition, it offers 174 lifelong learning programmes and 65 PhD Programmes, 27 of which have been distinguished through Quality Awards. The UAB has a total of over 3,500 teaching and research staff, over 2,000 administrative staff and over 40,000 students.
Ratings and Reviews
Rated 4.4 out of 5 of 57 ratings

The course offers a good insight in sport sponsorship. The videos are quite informative, especially those in which industry professionals share their experiences. The final project is fantastic, as it allows you to use all of the skills you have developed during the course. My only suggestion would be to offer a little bit more of reading material, but I am aware that the video/text balance is difficult to attain. All in all, a very good course.

Excellent course

This course has enabled me to gain knowledge about Sports Sponsorships. It is a very good introductory course for those who are looking to gain knowledge about the subject at the initial stage.

Excelent.