About this Course
4.6
544 ratings
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100% online

Start instantly and learn at your own schedule.
Flexible deadlines

Flexible deadlines

Reset deadlines in accordance to your schedule.
Hours to complete

Approx. 6 hours to complete

Suggested: 4 weeks of study, 1-2 hours/week...
Available languages

English

Subtitles: English, Portuguese (Brazilian)

What you will learn

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    New models of how to run an effective business that makes the world a better place

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    Corporate responsibility, philanthropy, and building sustainable value

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    Creating value for stakeholders through conscious capitalism and stakeholder theory

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    How to develop a business idea that makes money and makes the world a better place

Skills you will gain

Business ModelManagementStakeholder TheoryEnvironmental EconomicsEntrepreneurship
100% online

100% online

Start instantly and learn at your own schedule.
Flexible deadlines

Flexible deadlines

Reset deadlines in accordance to your schedule.
Hours to complete

Approx. 6 hours to complete

Suggested: 4 weeks of study, 1-2 hours/week...
Available languages

English

Subtitles: English, Portuguese (Brazilian)

Syllabus - What you will learn from this course

Week
1
Hours to complete
1 hour to complete

Business in Society: The Problem

We will begin the course learning the dominant story of business and discussing the four flaws in the dominant story. We will learn about the global financial crisis and how a new story is now emerging. ...
Reading
6 videos (Total 40 min), 1 reading, 1 quiz
Video6 videos
The Dominant Story of Business 6m
Four Flaws in the Dominant Story6m
The Fourth Flaw10m
The Global Financial Crisis5m
New Story is Emerging7m
Reading1 reading
About the Professor10m
Quiz1 practice exercise
Business in Society: The Problem10m
Week
2
Hours to complete
1 hour to complete

Corporate Philanthropy and Corporate Social Responsibility

In our second module, we discuss both the histories and current issues surrounding corporate philanthropy, corporate social responsibility, and the environmental crisis. ...
Reading
7 videos (Total 47 min), 1 quiz
Video7 videos
Corporate Philanthropy Current Issues 5m
Corporate Social Responsibility 7m
Corporate Philanthropy and Corporate Social Responsibility: Next Steps 7m
The Environmental Crisis Argument 7m
The Shades of Green Argument8m
The Challenges of Environmentalism 5m
Quiz1 practice exercise
Corporate Responsibility, Philanthropy and Building Sustainable Value: The Role of Capitalism in Society10m
Week
3
Hours to complete
2 hours to complete

Creating Value for Stakeholders

In our third module, we look at the stakeholder approach to business, it's purpose and what it looks like to create value for stakeholders....
Reading
7 videos (Total 76 min), 1 quiz
Video7 videos
It's Purpose, Not Profits 6m
The Interconnection and No Trade-off Principles 6m
The Friction Principle 6m
Examples of Creating Value for Stakeholders 17m
Conscious Capitalism 10m
Employee Engagement 17m
Quiz1 practice exercise
Creating Value for Stakeholders15m
Week
4
Hours to complete
1 hour to complete

Becoming a Stakeholder Entrepreneur

We close the course by learning how to become a stakeholder entrepreneur by discussing specific examples. This module concludes with an opportunity for what your next steps might be as a stakeholder entrepreneur....
Reading
6 videos (Total 28 min), 1 quiz
Video6 videos
Husk Power 2m
Maggie's Ethical Auto Repair 5m
Red Goat Records and Passion 4m
Can One Person Make a Difference? 5m
Summary and Next Steps 3m
Quiz1 practice exercise
Becoming a Stakeholder Entrepreneur10m

Instructor

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R. Edward Freeman

University Professor; Elis and Signe Olsson Professor of Business Administration
Darden School of Business

About University of Virginia

A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders....

Frequently Asked Questions

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

More questions? Visit the Learner Help Center.