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Web Design: Strategy and Information Architecture, California Institute of the Arts

4.8
103 ratings
15 reviews

About this Course

This course is focused on the early user experience (UX) challenges of research, planning, setting goals, understanding the user, structuring content, and developing interactive sequences. While the concepts covered will translate to many kinds of interactive media (apps, digital kiosks, games), our primary focus will be on designing contemporary, responsive websites. In this course you will complete the first half of a large scale project—developing a comprehensive plan for a complex website—by defining the strategy and scope of the site, as well as developing its information architecture and overall structure. Along the way we will also discuss: - Different job descriptions in the web design industry and where UX and UI skills fall within this spectrum - The difference between native apps and websites - The difference of agile vs. waterfall approaches - User personas and site personas - User testing The work and knowledge in this course continues in the last course in the UI/UX Design Specialization, Web Design: Wireframes to Prototypes, where you will tackle—finally—wireframes, visual mockups, and clickable prototypes. This is the third course in the UI/UX Design Specialization, which brings a design-centric approach to user interface (UI) and user experience (UX) design, and offers practical, skill-based instruction centered around a visual communications perspective, rather than on one focused on marketing or programming alone. These courses are ideal for anyone with some experience in graphic or visual design and who would like to build their skill set in UI or UX for app and web design. It would also be ideal for anyone with experience in front- or back-end web development or human-computer interaction and want to sharpen their visual design and analysis skills for UI or UX....

Top reviews

By SW

Apr 18, 2019

This course was fantastic! Content clear and the best part was seeing the instructor with actual students discussing actual projects. I would highly recommend this course. Thanks!

By EW

Feb 08, 2019

Jasper is a good teacher and has clearly put a lot of time and effort into this course. It gives a sound theoretical understanding into UI and UX.

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16 Reviews

By Dmitry Drozd

Apr 23, 2019

Easy to understand, structured and interesting!

By Facundo Franza

Apr 22, 2019

It could be easily compressed in a 1 week course. I'm doing UI/UX specialization and this one is the less engaging course of all.

By Shannon Wilson

Apr 18, 2019

This course was fantastic! Content clear and the best part was seeing the instructor with actual students discussing actual projects. I would highly recommend this course. Thanks!

By Piotr Szustakowski

Apr 02, 2019

Could have been compacted into a much shorter course

By Young

Mar 21, 2019

Overall good content, just wish that the project brief was less limiting.

By Ivan Richard Roncatto

Mar 17, 2019

I really recommend this course! :)

By Clark Steele

Mar 07, 2019

A good focus on the fundamentals of web design (strategy and architecture). Professor Jaster also includes interviews with a number of people working in the industry which helps to ground the learnings, making it more useful / less "academic". Recommended!

By Ritesh Kapoor

Mar 06, 2019

looks like, it got everything needed, & with very precise way..!

Wonderful..!

By Rodrigo Jimenez

Mar 02, 2019

Great course, just wished I could get personalized feedback by my instructor.

By Elliott Walker

Feb 08, 2019

Jasper is a good teacher and has clearly put a lot of time and effort into this course. It gives a sound theoretical understanding into UI and UX.