1-1.2: Backward and Forward Integration

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Skills You'll Learn

Strategic Management, Corporate Social Responsibility, Business Strategy, Corporate Governance

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4.5 (345 ratings)
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EM

Aug 23, 2017

Highly recommended Course. In the beginning the course might seem advanced for beginners, but it becomes comprehensible as you gradually get into the course

VP

Feb 26, 2017

I liked the concise content covering various aspects of the corporate strategy; and the online learning platform is a great experience.

From the lesson
Module 1: Vertical Integration and Diversification
This module focuses on corporate strategy with particular emphasis on vertical integration and diversification. It seeks to explain when vertical integration and diversification can create a competitive advantage.

Taught By

  • Joe Mahoney

    Joe Mahoney

    Professor of Business Administration

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