Product Strategy Matrices: Ansoff Matrix

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From the course by IE Business School
Marketing Mix Fundamentals
171 ratings
IE Business School
171 ratings
Course 3 of 5 in the Specialization Marketing Strategy
From the lesson
Product and Product Policy

Meet the Instructors

  • Maria Teresa Aranzabal
    Maria Teresa Aranzabal
    Professor
    Marketing
  • Fernando Cortiñas
    Fernando Cortiñas
    Professor
    Marketing

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