All Questions: Response Options and Scales

From the course by University of Michigan
Questionnaire Design for Social Surveys
261 ratings
University of Michigan
261 ratings
Course 3 of 7 in the Specialization Survey Data Collection and Analytics
From the lesson
Unit 4: Measuring Attitudes
Context effects in attitude questions; Use of different scales; Offering don’t know options; Response order effects

Meet the Instructors

  • Frederick Conrad, Ph.D.
    Frederick Conrad, Ph.D.
    Research Professor, Survey Methodology
    Institute for Social Research
  • Frauke Kreuter, Ph.D.
    Frauke Kreuter, Ph.D.
    Professor, Joint Program in Survey Methodology
    Adjunct Research Professor, Institute for Social Research

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