Competition and Online Advertising Models

Loading...
View Syllabus

Skills You'll Learn

Predictive Analytics, Customer Analytics, Regression Analysis, Marketing Performance Measurement And Management

Reviews

4.5 (6,139 ratings)
  • 5 stars
    3,992 ratings
  • 4 stars
    1,597 ratings
  • 3 stars
    405 ratings
  • 2 stars
    94 ratings
  • 1 star
    51 ratings

Perfect Course for those who want to inquire insight and knowledge of how tons of data that we generate in our day to day life is being utilized by big organizations in optimizing their productivity.

Amazing course for even beginners in the field of customer analytics. Highly recommend to do this course for enhancing the analytical skills. Examples and case studies explains the concept very well.

From the lesson
Prescriptive Analytics

Taught By

  • Eric Bradlow

    Eric Bradlow

    Professor of Marketing, Statistics, and Education, Chairperson, Wharton Marketing Department, Vice Dean and Director, Wharton Doctoral Program, Co-Director, Wharton Customer Analytics Initiative
  • Peter Fader

    Peter Fader

    Professor of Marketing and Co-Director of the Wharton Customer Analytics Initiative
  • Raghu Iyengar

    Raghu Iyengar

    Associate Professor of Marketing
  • Ron Berman

    Ron Berman

    Assistant Professor of Marketing

Explore our Catalog

Join for free and get personalized recommendations, updates and offers.