Viewing Social

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Northwestern University
4.6 (2,468 ratings) | 72K Students Enrolled
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Skills You'll Learn

Social Marketing, Social Network, Social Media Marketing, Social Media

Reviews

4.6 (2,468 ratings)
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    19 ratings

I highly recommend this course. Learning the fundamentals of social with professor Randy certainly help me understand in-depth entire body of what it means to be social on various digital platforms!

I enjoyed this class and found it challenging. I am new to the social media world and found this class to be a great motivator to sign up for new social media sites I have never considered before.

From the lesson
The Business of Social
In this module, you will learn how to view social as holistic, consumer/stakeholder focused, flexible, global, real-time and integrated. You will then complete a peer review assignment which will ask you to define your target audience on social.

Taught By

  • Randy Hlavac

    Randy Hlavac

    Lecturer, Medill IMC; CEO, Marketing Synergy Inc

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