About this Course
4.5
1,141 ratings
235 reviews
Specialization

Course 3 of 5 in the

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100% online

Start instantly and learn at your own schedule.
Flexible deadlines

Flexible deadlines

Reset deadlines in accordance to your schedule.
Beginner Level

Beginner Level

Hours to complete

Approx. 11 hours to complete

Suggested: 4 weeks of study, 2-4 hours/week...
Available languages

English

Subtitles: English

What you will learn

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    Compose spreads for your own book

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    Create ranges of representation using images

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    Design a book with your own images

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    Make informed design choices using image-based research

Skills you will gain

Adobe IndesignArtCreativityGraphics
Specialization

Course 3 of 5 in the

100% online

100% online

Start instantly and learn at your own schedule.
Flexible deadlines

Flexible deadlines

Reset deadlines in accordance to your schedule.
Beginner Level

Beginner Level

Hours to complete

Approx. 11 hours to complete

Suggested: 4 weeks of study, 2-4 hours/week...
Available languages

English

Subtitles: English

Syllabus - What you will learn from this course

Week
1
Hours to complete
4 hours to complete

Week 1: Image-based Research

Welcome! This week we will introduce image-based research and investigate these images in a design context using a range of techniques. You will then choose a subject of your own to research that will become the basis for your experiments and designs in the coming weeks. ...
Reading
4 videos (Total 9 min), 6 readings, 2 quizzes
Video4 videos
Practice1m
What Images Do3m
Considering the Book (in a graphic design context)1m
Reading6 readings
About this Course5m
About the Assignments5m
Course Tools3m
Additional Resources5m
How to Critique10m
Visual Research8m
Week
2
Hours to complete
4 hours to complete

Week 2: Making Images

This week is a making session! You will take the subject you selected last week and think about it in different ways. From simple to complex, hand to digital, realistic to abstract and everything in between, we'll explore and experiment freely. We'll also consider different modes of representation, and try a hand at creating our own ranges of representation with images. ...
Reading
3 videos (Total 8 min), 7 readings, 2 quizzes
Video3 videos
Denotation & Connotation2m
Range of Representation2m
Reading7 readings
Ways of Making5m
Techniques and Materials5m
Working with Style, Mood and Attitude15m
Explain and Illustrate5m
Poetry of Everyday Life10m
Sparks: Even More Making Methods5m
Tangible, Sensory & Expressive Quality of Materials and Line5m
Week
3
Hours to complete
2 hours to complete

Week 3: Composition is Relational

In this third week, we will define and investigate core principles of composition, and begin to compose simple spreads for your book. ...
Reading
7 videos (Total 19 min), 1 reading, 1 quiz
Video7 videos
About Hierarchy1m
Scale2m
Space4m
Figure/Ground2m
Narrative2m
Simple Composition: Creating Page Spreads4m
Reading1 reading
Compositional Iterations15m
Week
4
Hours to complete
4 hours to complete

Week 4: Designing a Book with Your Images

In this final week, we will pull together your work from the previous weeks to make spreads using 10-20 of your favorite images from your assignments and compile them into a 8-page book. I am also sharing with you a few image-based books to give you some ideas on how to structure your book. Note that for the final assignment I am asking you to submit a digital book through Issuu (instructions are included in the assignment). If you choose to create your images by hand, you will still need a computer loaded with InDesign or a similar program to clean up the images and prepare the files for upload to the Coursera platform. ...
Reading
8 videos (Total 53 min), 14 readings, 1 quiz
Video8 videos
Complex Composition: Putting your book together3m
Lazy Mom: Lazy Wow8m
Katharina Pierini/Sming Sming Books: Night Moves9m
Laura Owens: Hey What4m
Laura Owens: New Work12m
Bruno Munari: A Tale of Three Little Birds6m
Two simple bookbinding techniques7m
Reading14 readings
Create and Plant a “Surprise” in Your Layouts4m
About this lesson1m
List of Image-Based Books5m
Introduction3m
Setting up your document5m
Exporting spreads8m
Printing the book7m
Introduction3m
Make thumbnail sketches5m
Make copies in multiple sizes5m
Creating spreads8m
Make printer's spreads8m
Assembling your spreads5m
Start Your Own Bookmaking League6m
4.5
235 ReviewsChevron Right
Career direction

67%

started a new career after completing these courses
Career Benefit

83%

got a tangible career benefit from this course

Top Reviews

By LCOct 9th 2017

I'm so happy i did this course. Gail, you're amazing and you made my imagination go wild with just your words. I can see you love your craft and that's very inspiring. Enjoyed this course all the way!

By RJAug 19th 2018

This is more challenging that it seems. It forces you to think creatively and critically with a seemingly simple subject. I recommend this course for anyone who wants to work with their hands a bit

Instructor

Avatar

Gail Swanlund

Faculty in Graphic Design
School of Art

About California Institute of the Arts

CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions. ...

About the Graphic Design Specialization

Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This four-course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio. The goal of this specialization is to equip learners with a set of transferable formal and conceptual tools for “making and communicating” in the field of graphic design. This core skill set will equip learners for formal studies in graphic design, and a starting point for further work in interface design, motion graphics, and editorial design....
Graphic Design

Frequently Asked Questions

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

More questions? Visit the Learner Help Center.